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Risk: All That Matters (All That Matters) ebok
39,-
We are all risk takers.In life and in business, human attitudes towards risk are terrifyingly irrational. We hugely over-estimate short-term risks (standing near a cliff edge, or selling to someone who may not be credit worthy) but we under-estimate long-term risks (smoking, or acquiring a large company).This book seeks to understand risk from the human perspective. Why do we decide the things that we do, and how can we do it differently or better? This book should be required reading not just …
Forlag
John Murray
Utgitt
17 april 2021
Sjanger
Dokumentar og fakta
Serie
All That Matters
Språk
English
Format
epub
DRM-beskyttelse
LCP
ISBN
9781473602496
We are all risk takers.
In life and in business, human attitudes towards risk are terrifyingly irrational. We hugely over-estimate short-term risks (standing near a cliff edge, or selling to someone who may not be credit worthy) but we under-estimate long-term risks (smoking, or acquiring a large company).
This book seeks to understand risk from the human perspective. Why do we decide the things that we do, and how can we do it differently or better? This book should be required reading not just for students of business or economics, but for anyone faced with making important decisions.
In life and in business, human attitudes towards risk are terrifyingly irrational. We hugely over-estimate short-term risks (standing near a cliff edge, or selling to someone who may not be credit worthy) but we under-estimate long-term risks (smoking, or acquiring a large company).
This book seeks to understand risk from the human perspective. Why do we decide the things that we do, and how can we do it differently or better? This book should be required reading not just for students of business or economics, but for anyone faced with making important decisions.