The Power of Pull - What You Need to Know About Customer Demand to Build a Successful Startup (and Why Most Founders Get It Wrong) (ebok) av Rob Snyder
Rob Snyder

The Power of Pull ebok

169,-
A serial entrepreneur shows how to harness customer demand to fuel your startup’s growthRob Snyder followed all the usual business school advice for launching a startup—he did his research, ran experiments, raised millions in venture capital—but his company struggled to get off the ground. It wasn’t until he left the standard playbook behind that he was able to quickly scale to millions of dollar…
A serial entrepreneur shows how to harness customer demand to fuel your startup’s growthRob Snyder followed all the usual business school advice for launching a startup—he did his research, ran experiments, raised millions in venture capital—but his company struggled to get off the ground. It wasn’t until he left the standard playbook behind that he was able to quickly scale to millions of dollars in revenue. Now he’s a successful serial entrepreneur whose advice has helped other founders get unstuck and start scaling.In The Power of Pull, Snyder strips entrepreneurship down to one counterintuitive principle: Customer demand is all that matters. When entrepreneurs find real demand, they stop pushing their product onto an indifferent market, and instead customers pull the product out of the entrepreneur’s hands. With examples from real-life founders, this book shows how to find demand and create a fast-growing business. If you’re beginning a startup journey, The Power of Pull is the only guide you need.

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Undertittel What You Need to Know About Customer Demand to Build a Successful Startup (and Why Most Founders Get It Wrong)
Forfattere Rob Snyder (forfatter)
Forlag Basic Venture
Utgitt 07.07.2026
Sjanger
Språk English
Format epub
DRM-beskyttelse LCP
ISBN 9781541705968

A serial entrepreneur shows how to harness customer demand to fuel your startup’s growth

Rob Snyder followed all the usual business school advice for launching a startup—he did his research, ran experiments, raised millions in venture capital—but his company struggled to get off the ground. It wasn’t until he left the standard playbook behind that he was able to quickly scale to millions of dollars in revenue. Now he’s a successful serial entrepreneur whose advice has helped other founders get unstuck and start scaling.

In The Power of Pull, Snyder strips entrepreneurship down to one counterintuitive principle: Customer demand is all that matters. When entrepreneurs find real demand, they stop pushing their product onto an indifferent market, and instead customers pull the product out of the entrepreneur’s hands. With examples from real-life founders, this book shows how to find demand and create a fast-growing business. If you’re beginning a startup journey, The Power of Pull is the only guide you need.
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