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Inside Apple lydbok
236,-
In Inside Apple, Adam Lashinsky provides readers with an insight on leadership and innovation. He introduces Apple business concepts like the 'DRI' (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual event where that year's top 100 up-and-coming executives are surreptitiously transported to a secret retreat with company founder Steve Jobs).
Based on numerous interviews, the book reveals exclusive new information about how Apple innovates, …
Undertittel
The Secrets Behind the Past and Future Success of Steve Jobs's Iconic Brand
Forlag
John Murray
Utgitt
28 februar 2019
Lengde
6:49
Sjanger
Kunst og kultur, Dokumentar og fakta
Språk
English
Format
mp3
DRM-beskyttelse
App-only
ISBN
9781848547414
In Inside Apple, Adam Lashinsky provides readers with an insight on leadership and innovation. He introduces Apple business concepts like the 'DRI' (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual event where that year's top 100 up-and-coming executives are surreptitiously transported to a secret retreat with company founder Steve Jobs).
Based on numerous interviews, the book reveals exclusive new information about how Apple innovates, deals with its suppliers, and is handling the transition into the Post Jobs Era. While Inside Apple provides a detailed investigation into the unique company, its lessons about leadership, product design and marketing are universal. Inside Apple will appeal to anyone hoping to bring some of the Apple magic to their own company, career, or creative endeavour.